Promoting Your Brand by Ken Nourolahi

Remember the importance of branding. If you haven't already initiated a brand for your company, now might be just the time. Use these simple techniques in the promotion of your special brand

Make your brand as unique as possible. Catch the eye of the public by creating something different- something that people have not yet seen. Instead of doing what has already been done, go the opposite direction and be creative. Don't forget the legal dangers of copyright infringement related to borrowing or stealing from another firm's design.

Display stability. Take time in the development process to establish your brand and accomplish the look you really want. It's better to spend sufficient time in the beginning fine-tuning your design to the desired outcome, rather than to play with it after it's been revealed to the public. Changing your brand, and all that's involved with it, including colors, slogans, logos, and tag lines, doesn't support an image of reliability and long-lastingness

Stability should be maintained with branding. If you have integrated a brand into your company's marketing, then use it all over the place. It should appear on all of your marketing materials, business cards, web site, and printed items. The same is true for your packaging. Your brand should appear on all of your products. .

Give your brand away to the public with diverse promotional products. You can help your brand to saturate the consumer population by handing out precious, yet low-cost, items. Promotional products encourage possible customers to keep in mind your brand and your gift every time they are used. Consider useful devices such as letter openers, flashlights, first aid kits, and CD cases.

Brands are an extremely effective marketing tool. When working with your concept, consider the above to ensure the development of an effective brand.

Making money online is more than just about the 'money'. Most beginners never understand this and fall flat on their face when setting up a business. Find out the 7 secrets to highly successful internet marketers...
http://bit.ly/IM-secrets

To Your Success,

Ken Nourolahi

We welcome your comments.

Affiliate Marketing - The Basics For One Week. By Michael A Bryan

Many people today are turning to internet marketing to try their hand at making money online. The usual starting place for most of them is in affiliate marketing. Affiliate marketing is an arrangement between an online merchant and an affiliate (you), in which the affiliate earns a commission for generating sales, leads and/or clicks for the merchant's web site. If you are just starting in affiliate marketing, or if you've been at it for awhile with no success, I suggest that you should stick to the basics. You can create and build a campaign in one week this way. Before I get into the basics, let me tell you what affiliate marketing is not.

• * It is not a plan to "get rich quick."
• *It contains neither an "easy button" nor a "magic bullet."
• * There are no secret "loopholes" or "underground tricks" to achieving success. (There are so called Black Hat tricks that   can be employed, but using them could get you into serious trouble with the search engines. I refuse to use them, and you should too.)
• * Mostly, it is not "Rocket Science!" It is a business that requires a lot of work, but you can learn it and be successful as long as you take action on what you learn.

So, what are the basics? Research, Creation, Driving Traffic, and Rinse & Repeat

1. Research. Find a need. What are people searching for when they go online? Are a lot of people searching for the same thing? What kind of keywords are they using? Will you have very much competition if you start marketing to that group? If the competition is too large, can you narrow the problem down to something more specific? For example: It you searched "dog training" you would find nearly 58 million searches by people looking primarily for free information. However, if you look up "how can I train my dog to stop peeing in the house" that number would drop to about 125,000 people with a serious problem. These people would be more than happy to pay you for the solution.

Once you have found a need, you need to find a product that has the solution for fixing the problem. You could try a site like ClickBank which carries thousands of downloadable ebooks and courses, or do a search for "your problem/forum." When you have found the right product, sign up for their affiliate program and get your affiliate tracking link. Now you can begin marketing.

2. Creation. Now, you will need to build a landing page. (If you are going to use PPC this won't be necessary, but I cannot recommend PPC to "Newbies" because you will be competing with very experienced marketers. It could be extremely expensive for you.) There is no need to panic over creating a landing page. You can do this easily using a blog or something like a Squidoo lens. There are plenty of free tutorials online that will show you how. The landing page is where you will send traffic. From there you will link to your product's sales page. One great advantage to a landing page is that it gives you a chance to build trust with your customers and to do a little preselling. There are many great products that do not have great sales pages. This is your opportunity to overcome that problem.

3. Driving Traffic. Without traffic you are dead in the water, regardless of how good your product and your landing page are. This is probably the most difficult part of internet marketing because it involves search engine optimization or SEO. SEO is the technical term for getting a webpage ranked highly in the search engines. This ranking is contingent on three factors: the quality of the content on the page, the number of quality or authority links to the site, and the amount of human activity on the site. When people are searching online, they are looking for information. You must provide valuable information that is well written, unique, and easily digested. Do not copy someone else's material. 

You will use this knowledge on your landing page and also in several articles that you will submit to various article directories. I like to submit a primary article to EzineArticles.com and link it to my landing page. Then, I will write additional articles to send to several other directories. Towards the top of those articles I will place a link to the landing page, while at the bottom I will have a link to my ezine article. What I am accomplishing is getting more content online and creating backlinks for my site. Besides article directories, you will want to create backlinks through social bookmarking sites, RSS feeds, Web 2.0 properties, blog commenting and forum marketing. A word of caution concerning blogs and forums: provide good content! Merely posting, "Great post," is considered spam and will get you banned from the site.

Human activity on the site is a fairly recent piece to the SEO equation. This is the reason I like to use a blog for my landing page. I can add to the site on a regular basis to create new posts or update an older one.  Websites that are left unattended for too long can start sliding down the search engine rankings. Of course, if you have provided enough good content and secured sufficient backlinks, you will be getting enough people clicking onto your site to satisfy the human activity factor.

4. Rinse and repeat. Find another need and a product to satisfy it, and do it all over.  It really isn't that difficult, but it does take time and practice. The more you do it, the better you will get.  Learn the basics, and then take action. One can easily set up one campaign per week, and by the end of one year, have fifty-two products that are supplying them with a good income. Imagine this: only one sale per week from 52 campaigns, with an average commission of $20, will earn you $1040.00 per week, or $54,080 per year.

I will leave you with a quote from a very successful internet marketing friend and mentor of mine,

"If you are willing to do for a year what others won't, you can do for a lifetime what others can't!" - Jennifer ~ PotPieGirl -

Michael A. Bryan is a certified trainer who currently earns a living as an internet marketing affiliate. If you are interested in learning about internet marketing, go to his website at http://im-affiliate-tipsandtools.com/

Article Source: http://EzineArticles.com/?expert=Michael_A_Bryan

To Your Success

Ken Nourolahi

Facebook and Social Media - The Next Marketing Opportunity

Marketing as an activity is all about reaching the right customers with the right products, and the result sought is delighted customers who are more than willing to open their purses wide enough to boost your revenues. For many years, marketers stalked their target customers through various means and by trying to get their message across to spread awareness about their wares.

Traditional Means of Communication

Traditionally, marketing communications were conducted via print, broadcast and such traditional media through disruptive advertising, where advertisements appear in between the content of interest for the customer.

Traditional media does give a large reach to a marketer with its programming of mass appeal. However, the wastage is equally high, since a large portion of the audience would belong to a different segment than the one that is to be targeted by the marketer.

Enter Social Media and the Internet

The revolution stirred by the internet as a medium took place because of the fact that it is highly personalized and provides more content on-demand than any other available medium. Social sites proliferated far and wide in their usage for a few simple reasons:

The power to create and distribute content is equally available to every user, irrespective of him/her being a customer or a marketer. In the earlier forms of media, that power rested with the editorial staff of the channel or the advertiser, but hardly ever with the user.
The medium is completely personalized, and a user can create or join groups and further create content based on what he/she likes.
Opinions are free and fair. This is one reason why social media is of utmost concern to marketers, since buying decisions are no more influenced as much by advertisements. The traditional word-of-mouth marketing approach has grown leaps and bounds on social networks.

Facebook – At the Center of Social Media

With 500 million (and growing) unique users worldwide, Facebook is the number one social networking site in terms of activity and subscriptions. What started as a garage initiative by Mark Zuckerberg has now become the biggest phenomenon on the internet.

A user interface that allows for quick communication and the ability to create fan pages and groups at the click of a mouse button are what make Facebook extremely popular. Another important reason for its immense popularity is the wide variety of social applications that have been developed and made available within the Facebook environment.

These applications can allow users and friends to do joint activities like playing games that run endlessly, sharing photos, videos, and web links, and many more.

How does this help a marketer?

Traditionally, media plans were drawn to include television channels, publications, or any other media that can grab maximum eyeballs and effectively reach a selected target audience. The science of segmentation and targeting has become only more accurate in the case of social media.

Facebook provides a wide variety of avenues to communicate with the audience, which opens up an entirely different world of possibilities to have a fruitful dialogue with customers. Some of these methods used popularly by marketers are:

Advertising: The first opportunity, which is the most obvious one, is advertising on Facebook. The difference, however, is the fact that you can create your own advertisement in a matter of minutes and also specify the details of your target group in terms of demographics and types of discussions where you want your advertisement to appear.
Fan Pages: Facebook allows every brand, as well as individual users, to create fan pages for their favorite celebrities and their own homegrown businesses. Large brands have also created their official pages on Facebook that have a huge, immediate fan following around the world. The fan page has immense utility to convey first hand information about the brand and also to collect immediate and frank feedback from your customers.
Branded applications: One of the most effective ways to engage a user toward your brand is by creating an application; this could be a game or a contest, with your branding coming across subtly through it.

What makes Facebook even more exciting is the way it allows you to target your communication sharply just to the customer segment you want to attract. It also provides analytics and page insights that give good feedback and measurement on the activity done.

The options provided by Facebook can be creatively explored and used judiciously for bringing about maximum benefits to any brand.

However, while doing all this, you need to be aware of the fact that customers have an equal say and have the ability to respond immediately to any of your actions with a thumbs up or a thumbs down. Availing the service of a social media consultant to work out a social media strategy may be required so that your efforts will not be in vain.

Get more information here for the best Facebook training available: http://bit.ly/facebook-power

To Your Success

Ken Nourolahi

Affiliate Program Business Opportunities in the Health Industry By Lynne Duncan

Affiliate program business opportunities are everywhere. In fact there are hundreds of people busily creating their own unique products for you to promote right now! But with so many to choose from how do we decide which ones are successful, and will they actually bring you a life-changing income?
I happen to love doing research and writing about many different topics, but I am especially interested in health related issues. As a result, I have discovered that the most successful affiliate program business opportunities are those that are in the health industry. The health industry is growing at an incredible rate and will be a trillion dollar industry in the next few years. With over 200 million potential customers searching for information and products on health every single day it is easy to see why.
Millions of companies invest in this industry so it is perfect for anyone that is considering starting up their own health focussed business. If you have done any kind of research into affiliate program business opportunities, and even tried to set up a business in the health industry - either online or offline - then you will understand just how much time and money is necessary for it to succeed. Both in terms of getting the right business and also in terms of how much profit you will make.
Affiliate program business opportunities are usually a first consideration for business novices due to the very low initial investment cost and the little knowledge and experience that is required to get it up and running. However, not every affiliate program has a successful business model nor are they in a big enough niche to make the kind of incomes that most people desire.
Through my research I have discovered a highly successful business model that is making a lot of people life changing incomes right now. For example one person in particular is currently making $5,000 profit per week with it! Not bad, especially as this figure grows every week.
Out of all the affiliate program business opportunities I have researched and tried, Health Biz In A Box is a health affiliate business that will knock your socks off! It has a very successful and unique online business model. For starters, it has seventeen income streams built in with several health websites covering issues that include:

• * fat loss
• * skin care
• * intestinal health
• * aging
• * everyday health

and much more...
They also come inbuilt with exciting automated sales tools that do the entire work for you, including a live spokesmodel who does all the talking for you! It covers practically every health product you can think of, providing informational products such as eBooks and audio books and tangible products such as vitamin supplements and skincare products.
These are not just your every day budget health products but superior quality products that are purchased for their high quality ingredients and benefits. They are also the kind of products that are purchased time and time again by the same customers that will give a residual income which grows each and every month.
Do you already have a career or job but want to start your own health affiliate program? Well unlike the majority of affiliate program business opportunities you can manage this health business in the background on a very part-time basis. It comes with top quality in built marketing tools and details of how to get your visitors that will convert into paying customers. Spending money on pay per click campaigns is not necessary as you will see with all the free alternatives they provide.
For each visitor that comes to a Health Biz In A Box site, they either leave buying a product or enter their email address to be followed up automatically with a series of friendly high converting emails that will get them clicking back to the website where most of them end up spending money. All of this done without you needing to do a single thing!
So if you have always dreamed of running your very own natural health business then I would be surprised if you could find a more quality, low risk opportunity than Health Biz In A Box.

Lynne Duncan is a prolific researcher and author of a variety of subjects. She specializes in health related topics and has also built several very successful businesses. You can read more about affiliate programme opportunities in the health industry by visiting her website at [http://www.101-natural-health-remedies.com/affiliate-program-business-opportunities.html]

Article Source: http://EzineArticles.com/?expert=Lynne_Duncan 

To Your Success

Ken Nourolahi

Visit the following site to start your own Health and Fitness related Online Business: http://bit.ly/healthexchange

To see how the products offered by Health Biz In a Box can Improve Your Health, Click Here: http://bit.ly/healthy-habits

Click on this link to see the most delicious and nutritious Food Recipes: http://bit.ly/natural-diet 

How to Make $1,000's Weekly with a Health Internet Business of Your very Own.

Wise Online Entrepreneurs know that the best selling products online are health products and health-related e-books, books, tapes, newsletter subscriptions, etc.

Now World famous Dr. Suzanne Gudakunst has just released her latest "shocker!" that makes it possible for just about anyone to profit from this fact.

She's making it possible for someone to get a fully-operational online "store" that specializes in "health-related" goods and services.

Literally now anyone can get a complete Internet "health" business in a box!

This complete website has a main product as well as up to 90 separate products that all center around breakthrough health products. And where YOU can earn some really HUGE CASH!

It seems that Dr. Suzanne has really done her homework (especially for YOUR benefit!)

First she correctly determined that according to Forrester Research (which is perhaps the most powerful & accurate online research database to date!) "health-related" products and information is by far the most sought after things anywhere online.

Nope! -- Despite what you might have thought, "sex," "porn," and "UFOs" are NOT the most searched for items on the Internet (but "health stuff" is hands down!)

Second, Dr. Suzanne's "Top Secret Fat Loss Secret" shook the entire World with its release recently - and she's even made a special lead-capture page that you also get central to this amazing site!

Why is this important?

Simple: because Dr. Suzanne's affiliates are making millions right now with what is perhaps one of  ClickBank's HOTTEST products (and this same product is the central seller at your new health e-Biz site!)

Third, the site you get also acts as a "database" that never stops growing so that you get 10,000's of customers you can continue to sell to over and over again other things!

Why is this important?

Again, very simple: anyone who's wise online knows that "backend" sales are chief to making long term and extra profits!

Dr. Suzanne's NEW "Health Biz In a Box" complete and fully-operational website you get for next to nothing contains an electronic "Automatic Sales Manager" (like a salesman robot - Ha!) built-in that works to upsell to your list over and over again so that you enjoy additional "automatic" income!

Fourth, Dr. Suzanne health-biz site also includes a complete health-related products Shopping Mall so that your site visitors stopping by are likely to buy at least 1 to up to 90 additional products creating instantly for you up to over a dozen other income streams!

This way you get the "most bang for your buck" so to speak!

As if all this weren't enough, the fifth (and perhaps the very best) thing about this automatic seller is the tiny spokesmodel "Rachel" that literally walks out onto your Health-Biz site and guides your site visitors (like a tour guide) through your entire site and what it has to offer!

Dr. Suzanne carefully tested the site both WITH and WITHOUT "Rachel" and accurately determined that the addition of "Rachel" boosted sites sales by as much as 396% (meaning nearly 4 times as many sales!)

Dr. Suzanne believes that having the spokesmodel adds credibility as well as an informative approach to the site so that it generates a much higher "conversion-to-sales" ration at large.

And ALL these amazing features stand to make YOU very, very rich as you get all of them with your own "Health Biz In a Box" website!

If any of this floats your boat, then I highly recommend you get over to:

=>> http://bit.ly/healthexchange

...and because rumor has it that Dr. Suzanne may put a ceiling on the number of these Internet "health-biz" sites she's giving out in order to avoid everyone having one and risking market saturation.

Already people securing theirs have had nothing but great things to say about this:

"I'm so happy with mine! ... Having this site professionally set up by Dr. Suzanne's Team for us was the greatest thing we ever did! ... the site literally is just pouring money into our pockets even while we're doing other things, vacationing, and even crashing out!"

                        -Cynthia Conrad, Atlanta, Georgia

"I never knew that making money online could be so easy!"

                        -Richard Bosworth, SLC, Utah

"Health stuff is the real way to make money online easily ... everybody sooner or later has to have it!"

                        -Carla Dupree, Boise, Idaho

"I'm making about $6,000 a week with mine ... and this after failing on the Net for nearly 10 years trying to sell everything else!"

                        -Jason Herman, San Dimas, CA

"$500 a day is what this biz is shoving in my pocket! I even went out of town for nearly two weeks and my health biz site completely ran itself!"

                        -Michael Sorbowski, Mason, Ohio

As you can see by these people's comments, everyone grabbing their own automatic health-products Internet business is raking in the cash! (And now you can too!)

Just grab yours now simply by going to:

=>> http://bit.ly/healthexchange

I guess I should have added above that not only do you get all the things I've described thus far, but you also get professional customized set up at no extra charge!

That's right! - Dr. Suzanne's own Team of web experts actually build your "Health Biz" for you so you don't have to!

They:

- design your site

- put all the 90 income streams into place

- install the electronic sales manager for you

- add sharp selling graphics

- add powerful videos

- add several other webpages

- and a complete online shopping mall of health products!

All so that you can earn big income online and while you sell product that help people and that you can be

very proud to sell.

So all in all this is perhaps one of the BEST instant online ventures worth your time.

Get your now before the ceiling number is reached and maxed out...

=>> http://bit.ly/healthexchange

                       

To your Success,

Ken Nourolahi

3 Things All Affiliate Marketers Need To Survive Online By Ken Nourolahi

Every affiliate marketer is always looking for the successful market that gives the biggest paycheck. Sometimes they think it is a magic formula that is readily available for them. Actually, it is more complicated than that. It is just good marketing practices that have been proven over years of hard work and dedication.

There are tactics that have worked before with online marketing and is continuing to work in the online affiliate marketing world of today. With these top three marketing tips, you will be able to increase your sales and survive in the affiliate marketing online.

What are these three tactics?

1. Using unique web pages to promote each separate product you are marketing. Do not lump all of it together just to save some money on web hosting. It is best to have a site focusing on each and every product and nothing more.

Always include product reviews on the website so visitors will have an initial understanding on what the product can do to those who buy them. Also include testimonials from users who have already tried the product. Be sure that these customers are more than willing to allow you to use their names and photos on the site of the specific product you are marketing.

You can also write articles highlighting the uses of the product and include them on the website as an additional page. Make the pages attractive compelling and include calls to act on the information. Each headline should attract the readers to try and read more, even contact you. Highlight your special points. This will help your readers to learn what the page is about and will want to find out more.

2. Offer free reports to your readers. If possible position them at the very top side of your page so it simply cannot be missed. Try to create autoresponder messages that will be mailed to those who input their personal information into your sign up box. According to research, a sale is closed usually on the seventh contact with a prospect.

Only two things can possibly happen with the web page alone: closed sale or the prospect leaving the page and never return again. By placing useful information into their inboxes at certain specified period, you will remind them of the product they thought they want later and will find out that the sale is closed. Be sure that the content is directed toward specific reasons to buy the product. Do not make it sound like a sales pitch.

Focus on important points like how your product can make life and things easier and more enjoyable. Include compelling subject lines in the email. As much as possible, avoid using the word “free” because there are still older spam filters that dumps those kind of contents into the junk before even anyone reading them first. Convince those who signed up for your free reports that they will be missing something big if they do not avail of your products and services.

3. Get the kind of traffic that is targeted to your product. Just think, if the person who visited your website has no interest whatsoever in what you are offering, they will be among those who move on and never come back. Write articles for publication in e-zines and e-reports. This way you can locate publications that is focusing on your target customers and what you have put up might just grab their interest.

Try to write a minimum of 2 articles per week, with at least 300-600 words in length. By continuously writing and maintaining these articles you can generate as many as 100 targeted readers to your site in a day.
Always remember that only 1 out of 100 people are likely to buy your product or get your services. If you can generate as much as 1,000 targeted hits for your website in a day, that means you can made 10 sales based on the average statistic.

The tactics given above does not really sound very difficult to do, if you think about it. It just requires a little time and an action plan on your part.

Try to use these tips for several affiliate marketing programs. You can end up maintaining a good source of income and surviving in this business that not all marketers can do. Besides, think of the huge paychecks you will be receiving…

To get full details on how to safely compare products and save $200-$400 per month when you shop online, click on the link below: http://MyMarketingGenie.com/nour

To Your Success,

Ken Nourolahi