Showing posts with label Internet Business. Show all posts
Showing posts with label Internet Business. Show all posts

Wednesday, March 30, 2011

States, business watch for effects of Illinois tax By Ben Klayman

Now that Illinois has passeda law to collect sales taxes on items bought over the Internet,other states and big retailers are watching for the impact onother parts of the country.

DETROIT, March 17 (Reuters) - Now that Illinois has passed a law to collect sales taxes on items bought over the Internet, other states and big retailers are watching for the impact on other parts of the country.

"There seems to be a flurry of these bills all at once. One reason is there's a lot of changeover in legislatures around the country," said Rebecca Madigan, executive director of the Performance Marketing Association, a trade group representing online merchants and affiliates.

"The big-box guys are really putting a lot of money behind this and stirring things up through a lot of fear, uncertainty and doubt," she said.

"Big-box" refers to giant national chains that sell out of large stores and say sales tax laws give online retailers an unfair advantage.

The U.S. Supreme Court has ruled a company only has to collect sales taxes where it has a physical presence, saying that states' divergent tax systems are too complicated to require businesses to comply with them all.

That allows Amazon.com Inc and other on-line retailers to skirt collecting taxes in states where they do not have headquarters or a corporate presence. In turn, shoppers pay less on-line than at stores in many states.

For more than a decade, the Streamlined Sales Tax Governing Board has sought to change this by having all states agree to simplify their tax administration and make their tax codes uniform. According to the board, made up mostly of state legislators, 24 states have passed legislation conforming to the agreement and nine states are considering bills.

Now, though, some states are taking the more direct tack of requiring retailers to collect the taxes.

Last week, Illinois Governor Pat Quinn signed the "Mainstreet Fairness Act" to target those online retailers like Amazon that have affiliates in the state. He said the law will create fairer competition and help Illinois, a state hit hard by the 2007-2009 economic recession, build up revenue.

Illinois estimates it loses at least $153 million in sales tax revenue annually due to retailers not collecting the tax.

Texas is considering taxing online sales and California, which already passed legislation that was vetoed, is considering another bill.

"If Illinois and California and Texas move forward on this, then you will see a number of states take similar action," said Jason Brewer, a spokesman for the Retail Industry Leaders Association, which represents such large brick-and-mortar retailers as Home Depot Inc .

"You can't continue to operate with an unlevel playing field given the way online sales are growing," he said.

In 2010, total "e-commerce sales" were $165.4 billion, 14.8 percent higher than 2009, according to government data. Still, they only accounted for 4.2 percent of all retail sales.

The sales tax revenues likely will not make up for states' huge budget gaps caused by the housing market downturn, financial crisis and recession -- they are projecting shortfalls totaling more than $100 billion next fiscal year.

California, for example, says if its sales tax legislation were to pass, state and local revenue would increase $152 million this year and $317 million next year. The state's budget deficit through the middle of 2012 is projected at more than $25 billion, which means its Internet sales tax revenues would represent less than 2 percent of its yawning gap.

But Internet retailers say they could cause states real fiscal pain by hitting income tax revenues. Income taxes are second only to federal aid as a source of state revenue, according to the National Conference of State Legislatures. Amazon and Overstock.com Inc have threatened to cut off affiliates who work with them in states with Internet tax laws.

"For us, there's really no side effect, but for the states, they lose the income tax," Overstock President Jonathan Johnson told Reuters.

Wal-Mart Stores Inc last week invited Illinois online businesses to join its affiliate network.

California's Board of Equalization, which runs the state's tax program, said the state's bill "would have an adverse impact" on employment and its personal income tax. It could not forecast how much, though, the state stands to lose.

For Rob Babek, a partner at independent accounting and advisory firm Marcum LLP in Los Angeles, asking Amazon to collect taxes would create an administrative nightmare because the company has "thousands and thousands of transactions everyday all over the country."

"The only fair way to handle this would be to simply impose a federal sales tax on all Internet sales and then the federal government would distribute such taxes to each state," he said. (Writing by Lisa Lambert; Additional reporting by Karen Pierog in Chicago and Lisa Lambert in Washington; Editing by Kenneth Barry)


To Your Success,
Ken Nourolahi


See my latest post "Marketing: Success Secrets of Social Media Marketing Superstars" here 


 




Thursday, November 11, 2010

Facebook and Social Media - The Next Marketing Opportunity

Marketing as an activity is all about reaching the right customers with the right products, and the result sought is delighted customers who are more than willing to open their purses wide enough to boost your revenues. For many years, marketers stalked their target customers through various means and by trying to get their message across to spread awareness about their wares.

Traditional Means of Communication

Traditionally, marketing communications were conducted via print, broadcast and such traditional media through disruptive advertising, where advertisements appear in between the content of interest for the customer.

Traditional media does give a large reach to a marketer with its programming of mass appeal. However, the wastage is equally high, since a large portion of the audience would belong to a different segment than the one that is to be targeted by the marketer.

Enter Social Media and the Internet

The revolution stirred by the internet as a medium took place because of the fact that it is highly personalized and provides more content on-demand than any other available medium. Social sites proliferated far and wide in their usage for a few simple reasons:

The power to create and distribute content is equally available to every user, irrespective of him/her being a customer or a marketer. In the earlier forms of media, that power rested with the editorial staff of the channel or the advertiser, but hardly ever with the user.
The medium is completely personalized, and a user can create or join groups and further create content based on what he/she likes.
Opinions are free and fair. This is one reason why social media is of utmost concern to marketers, since buying decisions are no more influenced as much by advertisements. The traditional word-of-mouth marketing approach has grown leaps and bounds on social networks.

Facebook – At the Center of Social Media

With 500 million (and growing) unique users worldwide, Facebook is the number one social networking site in terms of activity and subscriptions. What started as a garage initiative by Mark Zuckerberg has now become the biggest phenomenon on the internet.

A user interface that allows for quick communication and the ability to create fan pages and groups at the click of a mouse button are what make Facebook extremely popular. Another important reason for its immense popularity is the wide variety of social applications that have been developed and made available within the Facebook environment.

These applications can allow users and friends to do joint activities like playing games that run endlessly, sharing photos, videos, and web links, and many more.

How does this help a marketer?

Traditionally, media plans were drawn to include television channels, publications, or any other media that can grab maximum eyeballs and effectively reach a selected target audience. The science of segmentation and targeting has become only more accurate in the case of social media.

Facebook provides a wide variety of avenues to communicate with the audience, which opens up an entirely different world of possibilities to have a fruitful dialogue with customers. Some of these methods used popularly by marketers are:

Advertising: The first opportunity, which is the most obvious one, is advertising on Facebook. The difference, however, is the fact that you can create your own advertisement in a matter of minutes and also specify the details of your target group in terms of demographics and types of discussions where you want your advertisement to appear.
Fan Pages: Facebook allows every brand, as well as individual users, to create fan pages for their favorite celebrities and their own homegrown businesses. Large brands have also created their official pages on Facebook that have a huge, immediate fan following around the world. The fan page has immense utility to convey first hand information about the brand and also to collect immediate and frank feedback from your customers.
Branded applications: One of the most effective ways to engage a user toward your brand is by creating an application; this could be a game or a contest, with your branding coming across subtly through it.

What makes Facebook even more exciting is the way it allows you to target your communication sharply just to the customer segment you want to attract. It also provides analytics and page insights that give good feedback and measurement on the activity done.

The options provided by Facebook can be creatively explored and used judiciously for bringing about maximum benefits to any brand.

However, while doing all this, you need to be aware of the fact that customers have an equal say and have the ability to respond immediately to any of your actions with a thumbs up or a thumbs down. Availing the service of a social media consultant to work out a social media strategy may be required so that your efforts will not be in vain.

Get more information here for the best Facebook training available: http://bit.ly/facebook-power

To Your Success

Ken Nourolahi

Thursday, September 30, 2010

How to Make $1,000's Weekly with a Health Internet Business of Your very Own.


Wise Online Entrepreneurs know that the best selling products online are health products and health-related e-books, books, tapes, newsletter subscriptions, etc.

Now World famous Dr. Suzanne Gudakunst has just released her latest "shocker!" that makes it possible for just about anyone to profit from this fact.

She's making it possible for someone to get a fully-operational online "store" that specializes in "health-related" goods and services.

Literally now anyone can get a complete Internet "health" business in a box!

This complete website has a main product as well as up to 90 separate products that all center around breakthrough health products. And where YOU can earn some really HUGE CASH!

It seems that Dr. Suzanne has really done her homework (especially for YOUR benefit!)

First she correctly determined that according to Forrester Research (which is perhaps the most powerful & accurate online research database to date!) "health-related" products and information is by far the most sought after things anywhere online.

Nope! -- Despite what you might have thought, "sex," "porn," and "UFOs" are NOT the most searched for items on the Internet (but "health stuff" is hands down!)

Second, Dr. Suzanne's "Top Secret Fat Loss Secret" shook the entire World with its release recently - and she's even made a special lead-capture page that you also get central to this amazing site!

Why is this important?

Simple: because Dr. Suzanne's affiliates are making millions right now with what is perhaps one of  ClickBank's HOTTEST products (and this same product is the central seller at your new health e-Biz site!)

Third, the site you get also acts as a "database" that never stops growing so that you get 10,000's of customers you can continue to sell to over and over again other things!

Why is this important?

Again, very simple: anyone who's wise online knows that "backend" sales are chief to making long term and extra profits!

Dr. Suzanne's NEW "Health Biz In a Box" complete and fully-operational website you get for next to nothing contains an electronic "Automatic Sales Manager" (like a salesman robot - Ha!) built-in that works to upsell to your list over and over again so that you enjoy additional "automatic" income!

Fourth, Dr. Suzanne health-biz site also includes a complete health-related products Shopping Mall so that your site visitors stopping by are likely to buy at least 1 to up to 90 additional products creating instantly for you up to over a dozen other income streams!

This way you get the "most bang for your buck" so to speak!

As if all this weren't enough, the fifth (and perhaps the very best) thing about this automatic seller is the tiny spokesmodel "Rachel" that literally walks out onto your Health-Biz site and guides your site visitors (like a tour guide) through your entire site and what it has to offer!

Dr. Suzanne carefully tested the site both WITH and WITHOUT "Rachel" and accurately determined that the addition of "Rachel" boosted sites sales by as much as 396% (meaning nearly 4 times as many sales!)

Dr. Suzanne believes that having the spokesmodel adds credibility as well as an informative approach to the site so that it generates a much higher "conversion-to-sales" ration at large.

And ALL these amazing features stand to make YOU very, very rich as you get all of them with your own "Health Biz In a Box" website!

If any of this floats your boat, then I highly recommend you get over to:


...and because rumor has it that Dr. Suzanne may put a ceiling on the number of these Internet "health-biz" sites she's giving out in order to avoid everyone having one and risking market saturation.

Already people securing theirs have had nothing but great things to say about this:

"I'm so happy with mine! ... Having this site professionally set up by Dr. Suzanne's Team for us was the greatest thing we ever did! ... the site literally is just pouring money into our pockets even while we're doing other things, vacationing, and even crashing out!"
                        -Cynthia Conrad, Atlanta, Georgia

"I never knew that making money online could be so easy!"
                        -Richard Bosworth, SLC, Utah

"Health stuff is the real way to make money online easily ... everybody sooner or later has to have it!"
                        -Carla Dupree, Boise, Idaho

"I'm making about $6,000 a week with mine ... and this after failing on the Net for nearly 10 years trying to sell everything else!"
                        -Jason Herman, San Dimas, CA

"$500 a day is what this biz is shoving in my pocket! I even went out of town for nearly two weeks and my health biz site completely ran itself!"
                        -Michael Sorbowski, Mason, Ohio

As you can see by these people's comments, everyone grabbing their own automatic health-products Internet business is raking in the cash! (And now you can too!)

Just grab yours now simply by going to:


I guess I should have added above that not only do you get all the things I've described thus far, but you also get professional customized set up at no extra charge!

That's right! - Dr. Suzanne's own Team of web experts actually build your "Health Biz" for you so you don't have to!

They:

- design your site
- put all the 90 income streams into place
- install the electronic sales manager for you
- add sharp selling graphics
- add powerful videos
- add several other webpages
- and a complete online shopping mall of health products!

All so that you can earn big income online and while you sell product that help people and that you can be
very proud to sell.

So all in all this is perhaps one of the BEST instant online ventures worth your time.

Get your now before the ceiling number is reached and maxed out...

                       
To your Success,

Ken Nourolahi

Friday, August 27, 2010

The "Step-by-Step Guide to Selling Online," By IMC

Start Your Own Successful Internet Business From Square One, With a Proven
A-Z Program for Making Money Online
If you'd like to start making money on the Internet, but don't have ANY business experience, technical skills, or ideas for what you should sell, I highly recommend you take a look at The Step-by-Step Guide to Selling Online, a comprehensive, step-by-step program for starting a successful Internet business from scratch.
Created by the Internet Marketing Center, The Step-by-Step Guide reveals the exact process they themselves used to generate over $100 Million in sales online.
Using simple, easy-to-understand language, and plenty of helpful video and audio tutorials, The Step-by-Step Guide walks you through the six steps to building a successful Internet business from square one:
  1. Find a lucrative niche market and decide what to sell...
  2. Easily create your website, complete with winning sales copy
  3. Attract your first eager visitors ...
  4. Take your first credit card payment
  5. Ramp up sales & traffic quickly
  6. Automate your business to be "hands free"
Then, once your website is live, and you're getting your first visitors, you can take advantage of The Guide's hundreds of ADVANCED strategies to improve your business, and drive your sales even higher!
And because The Step-by-Step Guide is 100% online, they're able to update it whenever there are new test results to add, or new techniques to try out, so it NEVER goes out of date!
When you try the Step-by-Step Guide, you get:
  1. Over 1,250 pages of detailed, moneymaking strategies and techniques carefully laid out in easy-to-follow steps
  2. "Real time" updates with the latest and greatest online marketing strategies
  3. Streaming videos to make your learning even easier
  4. Content you can print out, or download to your iPod, so you can learn new techniques, even when you're on the go, and away from your computer
  5. A "private rolodex" of hundreds of Internet marketing tools and resources
  6. A one-on-one 15-minute phone consultation with one of their IMC's marketing specialists
  7. IMC's exclusive Ebusiness Road Map System
      I give The Step-by-Step Guide to Selling Online an enthusiastic 10 out of 10! It contains every last tip and technique you'll need to start your money-making website. Thousands of other people have already used it to earn money online -- six figures annually, in many cases -- so you can be confident it will work for you, too! If you want to make money online, I urge you to get access to this proven online business building program now.
      To find out how, click here now...

      To Your Success,
      Ken Nourolahi

      Sunday, June 13, 2010

      Build an Opt-in Email List - How to Build it Right So People Beg to Give You Money By Darren L Carter

      How to Build an Opt-in Email List

      If you want to succeed at building an internet business online you need to build an opt-in email list. Whatever your situation, if you want to build relationships with your customers and increase your sales numbers at the same time, you should try to build an opt list.

      How to Build an Opt-in List: Attract

      The first step is to create a "squeeze page" -- a page with a free offer to get email addresses. Offer a high-quality freebie that's related to the reason you're building the list. For instance, if you're trying to build an opt email list of people interested in weight loss, you could offer some free diet meal plans in a PDF format. When they give you their email address and confirm it they opt-in to the list (that's why it's an opt-in email list), you sign them up to your list, you give value, and send you money.

      How to Build an Opt-in List: Keep Them

      After you've attracted them in the first place, you have to keep them. The best way to do this is to send out high quality content on a regular basis. If they don't hear from you in over a month, they'll forget who you are and unsubscribe as soon as you send them anything. Worse yet, if you send daily emails with low-quality freebies or tips that aren't related to what they're interested in, you won't have an interested list. The most important part of maintaining a good opt-in list is to give them amazing and value emails from the minute you build an opt list.

      Build Opt List - Keep it Simple

      Finally, keep it consistent and simple. If you intend to send sales pitches, incorporate them subtly but consistently. And always provide value constantly. If you always provide value to your opt email list then they will want to pay you money. Keep it simple and don't add useless fluff when you email your email list. This will water down the value you give to the opt email list you build which means less money for you. Remember to keep your email simple with this fluff free phrase, "Build Opt List".

      To help improve your business and make money, it's absolutely necessary to build an opt-in list and do it correctly; in fact, build one opt list for each site you build, and you could find yourself rich, famous or both!

      For more free information and on how to build an opt-in list and internet marketing please watch the free

      webinar at iCash Training.

      Or visit the author's blog at DarrenLCarter.com to read about his journey as an internet entrepreneur from Oklahoma to a village in Japan.

      Article Source: http://EzineArticles.com/?expert=Darren_L_Carter

      To Your Success,

      Ken Nourolahi